Adam Fields (weblog)

This blog is largely deprecated, but is being preserved here for historical interest. Check out my index page at adamfields.com for more up to date info. My main trade is technology strategy, process/project management, and performance optimization consulting, with a focus on enterprise and open source CMS and related technologies. More information. I write periodic long pieces here, shorter stuff goes on twitter or app.net.

7/21/2006

Putting Comments Out of Our Misery.

Dante: You hate people!
Randal: But, I love gatherings, isn’t it ironic?

I hate comments. But I love conversations. As I peruse the web, I find myself (as many of us do) drawn to leave comments across the pages that other people have written. But it’s an incomplete puzzle – a comment as it exists now is an endpoint. It may lead to something else, but it’s up to someone else to figure out what that thing may be, or even if that evolution will happen at all. Comments tend to follow one of two patterns, neither of them productive:

  1. The comment thread trails off as people get disinterested, and nothing really comes of it.
  2. The comment thread gets so long that it’s impossible to follow, things get repeated, and the people commenting on the last page aren’t really talking to the people on the first page. Nothing really comes of it.

The process isn’t helping us out here. We haven’t even gotten into vanity comments, flame wars, or any of that stuff that’s detrimental.

Working on ORGware, we’re revamping comments. We’re starting with two major changes, and there will be others. The first big change is that every comment you leave on someone else’s post also gets posted on your own blog, and it will have to be positively rated before it appears anywhere else. If you want to blather on about whatever, you’re free to do that, but you won’t be allowed to join the discussion unless some threshold of other people think you have something useful to say. That’s a relatively minor one, but it’s important. It shifts the focus of the comment from the commenter to the discussion, and it makes it possible for the community to weed out (passively, by ignoring) the irrelevant wanderings.

The second change is far more interesting, and it deals with how the comment thread metamorphosizes into something else entirely – a discussion with usable output. Right now, you post, people comment, maybe people make followup posts on their own blogs… and if you want more than that, you have to do it yourself. We’re building in another step. Comments on their own, for any post that has an action output, are no longer an endpoint – they’re a stepping stone to writing that action output. Writing “good” comments (in the opinion of the original author and/or the community) gets you an invitation to help edit that output product, which can become a letter, or a fax, or an email, or even a followup post for more discussion. Britt has posted a good overview of the interface I designed for this, which we’re simply calling the comment editor now until we come up with a better term.

More to come…

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