I received this email in my flickr inbox this morning:
“I am writing to let you know that one of your photos with a creative commons license has been short-listed for inclusion in our Schmap Rome Guide, to be published late March 2006.”
And a link where I was given an opportunity to remove my photo from the queue or approve it for use in their guide. I responded to this before I had my coffee, so I didn’t capture the text from the page as I should have before clicking no. But it had a short blurb of text with something along the lines of “oh, even though some people may disagree, this isn’t really a commercial use, because it’s free to download and the ads support keeping it free”.
The geographic data, photographs, diagrams, maps, points of interest, plans, aerial imagery, text, information, artwork, graphics, points of interest, video, audio, listings, pictures and other content contained on the Site (collectively, the “Materials”) are protected by copyright laws. You may only access and use the Materials for personal or educational purposes and not for resell or commercial purposes by You or any third parties. You may not modify or use the Materials for any other purpose without express written consent of Schmap (”Schmap”). You may not broadcast, reproduce, republish, post, transmit or distribute any Materials on the Site.
This is a gross perversion of what Creative Commons is about. Ad-supported “free” content is commercial (unless Google is “just trying to organize the world’s information and any money collected from selling ads is just helping keep that goal alive”). Taking CC-licensed media from other sources and roadblocking the license while claiming that the use is non-commercial is possibly deceptive.
[Update: there's more discussion on this Flickr Central thread.]